IALD ENLIGHTEN AMERICAS 2011 : A CELEBRATION OF URBAN LIGHT

At this year's Enlighten Americas, the popular Lighting Cross Talk session was held in the afternoon on Friday to allow attendees two full hours to meet with manufacturers. Twenty manufacturers and 100 specifiers participated in the session.

Cross Talk is held in a round table format to allow for fast-paced information gathering. Manufacturers set up at separate tables in a large ballroom and have 25 minutes to work with five specifiers at a time. Manufacturers take this time to introduce new products, get feedback on existing products and discuss other specifier concerns.

Specifiers say they enjoy the session because it's an opportunity for frank, direct communication with manufacturers. If products need tweaking or don't work for a particular purpose, specifiers can provide feedback on their experiences and know they're being heard.

The IALD would like to thank all of the manufacturers and specifiers who participated in this year's Cross Talk.

LIGHTING CROSS TALK PARTICIPANTS :

ACUITY BRANDS LIGHTING

BETA LED

B-K LIGHTING + TEKA ILLUMINATION

COOPER LIGHTING

ERCO LIGHTING

ETC

FOCAL POINT LLC

GE LIGHTING

KURT VERSEN COMPANY

LIGHTING SERVICES INC

LUTRON ELECTRONICS CO INC

MECHOSYSTEMS INC

OSRAM SYLVANIA

PHILIPS DAY-BRITE

PHILIPS LIGHTOLIER

PHILIPS LUMILEDS

SPECIALTY LIGHTING INDUSTRIES INC

TRAXON TECHNOLOGIES

XICATO

ZUMTOBEL LIGHTING INC

A RECAP OF ENLIGHTEN AMERICAS SESSIONS FROM STUDENT PERSPECTIVES

Enlighten Americas 2011 featured three concurrent seminar tracks in Design, Current Issues, and Business + Professional Development. To read full summaries of each session, please click on the appropriate links. Thank you to all students who volunteered to write a summary; to contact a student via email, please click on their names.

DESIGN TRACK

THE POWER OF LIGHT MEETS THE POWER OF PLACE : PLANNING FOR PROSPERITY IN THE 21ST CENTURY
VIBRANT AVENUES : TRANSFORMING PHILADELPHIA AT NIGHT
A LIGHT TRESPASS CASE STUDY : COMMUNITY PLANNERS AND LIGHTING DESIGNERS TEAM UP
LIGHT + REVITALIZATION : THE BREMERHAVEN HARBOR PROJECT
THROUGH THE LOOKING GLASS : LIGHTING DESIGN IN 2030

CURRENT ISSUES TRACK

MAKE IT RIGHT : A NEW ERA OF ENLIGHTENMENT AND ENERGY REVOLUTION
FACADE LIGHTING DESIGN : 30 YEARS OF EVOLUTION
THE FUTURE OF LIGHT IN POST-DISASTER JAPAN
COMMUNITY INVOLVEMENT - AN ESSENTIAL FACTOR FOR INNOVATIVE PUBLIC LIGHTING SUCCESS
DARK SKIES : IS THIS A REAL CONCERN? WHAT ABOUT MY RIGHT TO CELEBRATE LIGHT?

BUSINESS + PROFESSIONAL DEVELOPMENT TRACK

CULTURAL STRATEGIES IN DOING BUSINESS ACROSSS BORDERS
FINANCIAL BASICS FOR BUSINESS STRATEGY
LIGHT'S ROLE IN NOCTURNAL URBAN SPACES : A COLLABORATION EXPLORES ITS POTENTIAL
MARKETING STRATEGY - A FOUNDATION FOR SUCCESS
MARKETING EXECUTION - THE RIGHT TOOLS FOR THE JOB

THE POWER OF LIGHT MEETS THE POWER OF PLACE : PLANNING FOR PROSPERITY IN THE 21ST CENTURY
Moderator: Jeff Miller, IALD
Panel: Ulrike Brandi, IALD; Louis Clair; Kaoru Mende, IALD
By Adam McCarthy, University of Idaho, USA

The opening presentation of the design track echoed the themes of both the keynote address and the rest of the conference of observation leading to thoughtful lighting design as a means of having a positive impact on urban environments. The presentations focused first on observing the local culture, the personality of the daylight environment, and understanding the overall purpose of developing a master lighting plan. Three prestigious designers presented their own work on lighting master plans for cities around the world through charts, movie clips and playful ideas such as "ninja lighting." Louis Clair discussed that in order to have a successful master plan, light pollution from store front signage must be reduced and regulated. Once the light was controlled, he organized the quality of light to create different moods for different regions.

Similar efforts were used by Kaoru Mende, IALD, of Lighting Planning Associates in his master plan of Singapore to enhance its personality as a tropical metropolis and garden city. His work began with six months of analyzing and discovering the issues to address through immersion in the local culture and people.

Ulrike Brandi, IALD, studied the nature of daylight in the surrounding landscape. She contended that the surrounding landscape governs the character of the city and cannot be enhanced through unconsidered floodlighting of individual buildings but requires an intelligent overall plan. As seen from projects and designers through the world, intelligent observation will lead to an emotionally evocative and socially beneficial lighting master plan.

VIBRANT AVENUES : TRANSFORMING PHILADELPHIA AT NIGHT
Heather Kilroy, Associate IALD; Stephen Hoppe, Associate IALD
By Jennifer Nicholas, Savannah College of Art and Design, USA

Stephen Hoppe and Heather Kilroy began their session with one simple question: What can light do? What followed can only be described as an incredibly insightful look at the amazing affects lighting can have on the spirit of an entire city. Philadelphia, founded in 1682, has been a major player in the history of the United States. But prior to its transformation, Kilroy and Hoppe say that it had been lacking vibrant nighttime appeal. With the help of the Center City District, these designers were able to make major strides in improving not only the aesthetics of their city, but also enhancing it socially and economically.

By presenting each zone of the city through before and after images, they were able to demonstrate the complexities and solutions unique to each space. Teaming with the University of Pennsylvania, designers created a master plan that added lights in an effort to enhance residential areas. Nearly 90% of residents have installed the recommended fixtures and already the city has seen an incredible decrease in crime rates. Hoppe also had the chance to work with local students and create a 90-minute original light and music experience along the Avenue of the Arts, shown every weekend in the evenings for about a month. From fixture mounting that required the cooperation of multiple businesses to wireless DMX that controls over 4 miles of color changing LED's, Philadelphia has now become a ""colorful shimmering beacon."" Hoppe and Kilroy agreed that ""any city can pursue this kind of transformation"" and they hope others will go out and find someone that can benefit from the change.

A LIGHT TRESPASS CASE STUDY : COMMUNITY PLANNERS AND LIGHTING DESIGNERS TEAM UP
Sherry Weller, Associate IALD
By Asher Harder, The Pennsylvania State University, USA

Although light pollution is an increasingly important topic in today's social movement towards environmental sustainability, this discussion focused on the aspects of light pollution that are a bit closer to home. Sherry Weller presented the case of an overdesigned gas station lighting system that was situated close to a residential neighborhood. The study she presented was the documentation of the interaction between a small town, residential community, property owner and lighting designer.

The interests presented by the different parties were the driving factors of this case, in particular the goal of more business for the gas station and minimal light trespass for the neighborhood. The city and the lighting designer functioned primarily as knowledgeable mediators to remove false assumptions and aid all parties in achieving their goals. As the presentation developed it was easy to see the importance of quantitative data in nullifying the notion that more light always results in better visibility. Additionally, the presentation gave a fresh perspective on the importance of relationships and respect in achieving the goals of all involved project parties.

LIGHT + REVITALIZATION : THE BREMERHAVEN HARBOR PROJECT
Gerd Pfarre, IALD

A close-up look on one fascinating project, this session touched on a variety of large themes pertinent to the conference theme, A Celebration of Urban Light. Attendees got insight on lighting historical buildings and structures, working on revitalization and transformative projects, collaborating with urban planners and landscape architects, and developing large-scale public projects of all kinds. Pfarre showcased the individual features of the larger project with photos, plans and descriptions that showed how the pieces fit together and how different buildings related to one another. Mondo Arc editor Paul James noted the prevalence of layers of light throughout the many different projects.

THROUGH THE LOOKING GLASS : LIGHTING DESIGN IN 2030
Emma Cogswell, Associate IALD

In a session that acknowleded major drivers and changers in light and architecture, Emma Cogswell compiled solid information and opinions from industry leaders to make an educated guess about what the future of lighting design might look like. She began by rolling back the clock and looking at cities during the 1980s, a time of change and promise. She considered the architecture of the time - from modernism to minimalism to decontsruction - and the most common light fixtures of the 1980s. After this review, Emma fast forwarded the discussion to current cities, such as the forward-thinking Dubai, UAE, and post-disaster cities, such as New Orleans, which was certainly on the mind of many attendees. While most of Emma's conclusions were naturally conjecture, the session was a fascinating top-down look at the changes of the last 20 years and how those changes might project forward in the next 20.

MAKE IT RIGHT : A NEW ERA OF ENLIGHTENMENT AND ENERGY REVOLUTION
Thomas Willemeit
By Brittney Bushman, Colorado State University, USA

Thomas Willemeit's ""Make it Right"" presentation created a call to action, encouraging attendees to rise out of our misery by acting and learning for ourselves rather than waiting for others to come to the rescue. Willemeit shared the heart-felt ambitions behind Make it Right – NOLA (MIR), a foundation organized by Brad Pitt dedicated to rebuilding the remnants of the Lower 9th Ward in New Orleans after Hurricane Katrina. Make it Right recently initiated The Pink Project – an eye-catching art installation that represents the chaos of the aftermath and ultimately draws attention to the needs of New Orleans, urging foundations and organizations to adopt a house.

Each pink house represents a donation of  roughly $150,000 dollars that will provide a home for a family. The MIR houses are not just any ordinary house, but rather they are sustainable shotgun houses, a housing form typical of New Orleans, designed by some of the best architects throughout the world to address issues of living this environment. These homes will not contribute to global warming, but rather they encourage a sustainable way of living while also enabling people to have a home once again. Willemeit shared his opinion that "climate change is the biggest example of market failure ever," and urged session attendees to make it right by "using the change to do something better".

FACADE LIGHTING DESIGN : 30 YEARS OF EVOLUTION
Louis Clair

In a vibrant presentation, Louis Clair shared examples of his own work with Light Cibles from around the world to explore the changes that have occurred in lighting building facades over the past 30 years. With vivid photos and explanations of his designs, Clair explained how energy recommendations and quality of light concerns contribute to modern design choices, while his passion for doing the job right serves as the overarching umbrella to all of his projects. Ranging from "shower effect" wide beams to modern detailed applications with small fittings, Clair's work inspired the nearly full room to engage in a lively Q&A at the end of the session. Perhaps the most memorable call-and-response of the session was the question, "Do you have a dream?" Clair's inspirational answer, "The way I think is a dream," best sums up his passionate approach to lighting.

THE FUTURE OF LIGHT IN POST-DISASTER JAPAN
Kaoru Mende, IALD
By Matt McAnulty, University of Idaho, USA

This seminar was split into three parts: Big disaster in North Japan, Tokyo SETSUDEN (save energy) survey, and lighting design proposals for disasters. Consisting of images, Part 1 portrays situations in Japan immediately after the earthquake and tsunami. Transportation was crippled, a petroleum complex caught fire, and the Fukushima No. 1 nuclear power plant was damaged. As a result of the disasters, most of the facade lighting was turned off. 

Part 2 discussed the three purposes of the SETSUDEN survey: to rethink the overeating of light; to convey that it's time for a lighting diet; to warn away from reverting to old ways. The students and staff that administered the survey took readings and recorded feelings of various locations such as transportation railroad hubs to streets in seven different parts of Tokyo. Through the findings, they found that there is a large overeating of light in the city and that much of the lighting could be turned off.  In the case of one railroad hub, if 73% of the lighting was turned off, 70% of the population still believed the lighting would be adequate.

Part 3 enlisted the creative minds of Lighting Planners Associates in a competition to design lighting for post-disaster Japan. Three proposals for future urban lighting were created from the competition: comfortable low illuminance, outdoor emergency lighting, and urban infrastructure without pole lighting.

COMMUNITY INVOLVEMENT - AN ESSENTIAL FACTOR FOR INNOVATIVE PUBLIC LIGHTING SUCCESS
Leni Schwendinger, Associate IALD
By Britnei Godusky, The Pennsylvania State Unviersity, USA

When asked to picture a place, no one pictures it at night, unless you tell them to. Leni Schwendinger wants to broaden the understanding of cities at night. Her passion and enthusiasm were contagious as she spoke about the importance of engaging the public in the process of design. Leni's talk focused not only on the reasons for involving community stakeholders, owners, and property managers in public interest projects, but also outlined a feasible course of action for designers to hold educational workshops and create positive anticipation for upcoming projects.

As we watched her movie Light City, Leni took us on a light walk down the streets of New York City, a community that is building on a legacy of illuminating a city. She pointed out aspects of public lighting that we all take for granted, lighting that is not designed: streetlights, home lights, headlights and traffic signals. This ""found"" light is what guides us along our routes and directs us to activities, transit stops, stores, and restaurants, and this is what we can use to create shades of night and a ""livable city."" Not only entertaining, the short film demonstrated that light walks are an effective tool to decode shadows, emanations and reflections within an urban space.

Leni encouraged all of us to focus on engaging the community and spinning the story the public wants in our design process. Public interest projects can involve the community from the beginning: Leni shared the Triple Bridge Gateway in New York City, NY USA, the Coney Island Parachute Jump in Brooklyn, NY USA, and the (Vacant) Lots of Love. She closed with her top criteria for a new project: impossibility, encouraging all of us to find instances to test our mind. The underlying message in all of this is that you can't do this alone. Educate the public about lighting design, give them the language to voice what they're looking for, and work with them to create those expressions of delight and awe that make what we do worth doing.

DARK SKIES : IS THIS A REAL CONCERN? WHAT ABOUT MY RIGHT TO CELEBRATE LIGHT?
Naomi Miller, FIALD
By Piyanut Siramanakun, Hochschule Wismar, Germany

There is no better way to understand others than by being in their shoes. Naomi Miller took attendees on a journey in the shoes of different inhabitants of our world, who all have a different perception of light at night. Light pollution has been found to disrupt animals' behavior and humans' health. Sky glow also obscures the stars in the night sky and interferes with astronomical observatories. One of the most interesting questions she asked was, "How many kids nowadays still have a chance to see the Milky Way?" 

Nevertheless, nighttime lighting is important and needed to support our way of life and our communities. Miller illustrated many different techniques of how lighting designers can help to lower light pollution - including very creative solutions. She completed the session with an overview of how lighting designers can educate clients and share their passion not only for light but for darkness. Designers must respect the character of the community and its surrounding areas, ask questions and listen to answers, put themselves in the shoes of others, and do the best possible job of light composition and control design. The idea is to maximize the impact of the lighting design while minimizing the damage: turn it on and then turn it off.

CULTURAL STRATEGIES IN DOING BUSINESS ACROSS BORDERS
Mona Pearl
By Chang Liu, The Pennsylvania State University, USA

In her presentation ""cultural strategies in doing business across borders," Mona Pearl began by informing her audiences that a global business environment is no longer a choice. However, doing business globally can be both a blessing and curse. Ms. Pearl then went on to explain that cultural fluency is not language fluency, but that culture can be learned. Everything, whether it's expectations, ethics, guidelines, time, management, or even truth, is relative and should be put into a cultural context. Ms. Pearl explained the three levels of doing business globally: clients, projects and teams, and how one can succeed in working at each level. Ms. Pearl also summarized four top mistakes when dealing with global business: forgetting the fundamental importance of cultural difference, underestimating time to market, inaccurately assessing risk, and focusing on quick sales rather than long term business development. To better demonstrate her points, Ms. Pearl presented a case study involving five people with different cultural backgrounds. She concluded her presentation informing the audience that doing global business sometimes is not about perfection but rather (cultural) context.

By Simi Veit, The Pennsylvania State University, USA

The seminar started out with the idea that global competition is everywhere and it is no longer a choice to get involved internationally. Also, the fact that people do not always act how you expect and that you need be culturally fluent in order to be successful in international business.

The top four mistakes people make when working internationally are forgetting the fundamental importance of cultural difference; understanding time to market; inaccurately assessing risk, which could actually be opportunity; and focusing on quick sales rather than long term business relationship development. Basically, in order to be successful, you need to get past stereotypes and develop relationships.

Mona discussed the best way to deal with virtual teams. If you are the team leader, you need to be very specific about meeting times and deadlines, and must ask questions to figure out what type of culture you are dealing with. This will smooth out some of the potential bumps you will encounter along the road.

In order to be successful doing business across borders, you need to be culturally fluent, specific about product development and quality, overcome stereotypes, and be open to new relationships. The audience shared past experiences and challenges they came across, as well as successful solutions. The seminar was very interesting and eye opening for a young professional who is interested in working overseas and exploring the realm of international business.

FINANCIAL BASICS FOR BUSINESS STRATEGY
Doug Gustafson, CPA
By Josh Winemiller, The Pennsylvania State University, USA

The very passionate IALD accountant, Doug Gustafson, led an interactive presentation that aimed to present the basic principles of business finance in order to make it easier for lighting designers and companies to not "hate the numbers." He discussed three very important financial tools, including the Balance Sheet, the Income Statement and the Budget.

The Balance Sheet is simply a snapshot of where the business is at any given time, while the Income Statement measures profitability over a period of time, usually a month, quarter or year. These can be simple or detailed models to obtain an accurate measure of the progress of a company. Mr. Gustafson reiterated the point countless times that being able to answer the question "why?" to all financial revenue inputs and expense outputs is crucial so that you know where every dollar is spent. It is very important to sit down with an accountant and be given an explanation of the company's financial status and possibly find ways to improve.

Mr. Gustafson also presented the basic concepts of an honest company budget. You have to know what value you want to attain and how you are going to get there. Unlike most budget setups, he suggested starting with the revenue side of the equation before subtracting expenses so you do not merely convince yourself the company is doing well. His concluding thoughts on these financial elements were concise and well spoken. They are key elements to the success of any business. Percentage changes over time are more important than dollar amounts, and a job-by-job analysis of similar projects is key to know why you are gaining or losing a profit. With a basic understanding of key financial elements, every business can now turn a remarkable profit - if only it was that easy!

LIGHT'S ROLE IN NOCTURNAL URBAN SPACES : A COLLABORATION EXPLORES ITS POTENTIAL
Randy Burkett, FIALD; Charles Stone, FIALD
By Lorin Bordeville, Kwantlen Polytechnic University, Canada

The number of firms managing their projects using collaborative design teams are still very much a minority. Just the idea of collaboration within the same field is rare - lighting designers working with other lighting designers. But as we design within our own team structure, consider that the creative process among compatible peers can so quickly expand into dynamic opportunities. By playing off each designer's creative interpretation, not only are unexpected solutions achieved, but the final design can more easily build out to be greater than the sum of its parts. 

Charles Stone and Randy Burkett succeeded in that kind of dynamism in a community park/art project in St. Louis. They also succeed on stage in a collaborative presentation style that's permeated with the synergies evident in their project. They define the potential benefits of being that local or remote designer. And they segue from topic to topic like the presentation is one they've given countless times before. The effect is an interactive and richly layered discussion.

The design effects are inspirational as they demonstrate the project's simplified workflow through shared workloads and accelerated concept development. From city to city, the role each designer plays may change: local knowledge on one project, off-site the next. But the benefits of collaboration within synergistic teams are not just realized through budget and workload, but in the 'fun factor' that creative peers promote.

MARKETING STRATEGY - A FOUNDATION FOR SUCCESS
Dave Studeman

The first of two marketing sessions during the day, Dave Studeman's first hour and a half focused on planning for marketing a lighting design practice - laying out the strategy for the work before the work is begun. Beginning with a positioning exercise, Studeman sought to remind attendees why marketing is important - the deep effects marketing has on consumers and the vast benefits it can have for businesses of all sizes. The session focused on how to develop a plan for marketing your brand, but began with some essential questions: what makes the brand unique? How is that uniqueness relevant to the target audience? Why should the audience trust you? Solid answers to those questions help craft a detailed plan.

MARKETING EXECUTION - THE RIGHT TOOLS FOR THE JOB
Dave Studeman
By Matt Trethaway, The Pennsylvania State University, USA

In today's tough economy, acquiring projects is very difficult to do without modern marketing tools. The best way to start your marketing campaign is to start small and then build. Your company's web site is the most important marketing tool you have, and should explain what makes your company unique. Just about everyone using the Internet now begins their search for companies on Google, so your description should be written by a person within your company, not the web site designer.

Social media is a great resource to advertise recently completed projects by posting a picture and then a link to your web site. LinkedIn and Facebook are easy to set up and do not require a large time commitment each week; they also allow you to communicate one-to-one with potential customers. One of the best and cheapest resources, as always, is networking. Never Eat Alone: And Other Secrets to Success, One Relationship at a Time, written by Keith Ferrazzi, was recommended by Dave to read and learn about improving your networking skills.

STUDENT ATTENDEES ENJOY HANDS-ON ACTIVITIES WITH LIGHTPLAY AND SPECIAL STUDENT-ONLY WORKSHOPS AT IALD ENLIGHTEN AMERICAS 2011

 

Each year, IALD Enlighten Americas welcomes the best and brightest lighting students to participate in hands-on student activities and to network alongside lighting professionals from around the world. With more than 25 students in attendance, IALD Enlighten Americas 2011 provided students with an unforgettable lighting experience.

 

Students were given all day on Thursday, just before the conference began, for their first student activity - LightPlay, a lighting design charette led by leading designers. This year, the students' task was to build and light architectural models; they were to build two identical models of a given space and then choose two drastically different ways to light the model. The models built at LightPlay ranged widely - for example, an interrogation room, a nightclub, and a jazz hall were all represented. 

At the end of the activity, students set up their models in the Grand Ballroom, and revealed them to meeting attendees at the President's Opening Reception sponsored by Cooper Lighting. Guests at the reception bought tickets to submit their votes for their favorite models, and a small team of judges was also selected to provide a panel opinion. Teams 1, 2 and 6 were the winners, with Team 1 leading the judges' vote and Team 6 leading the popular vote. Ticket sales raised more than $1,600 USD for the IALD Education Trust.

 

In addition to LightPlay, students had the opportunity to have their portfolios reviewed by lighting professionals during networking breaks. Students also attended a special workshop given by Larry French, FIALD. Larry held the workshop as a roundtable, taking questions and fostering conversation as he taught.

 

LARRY FRENCH, FIALD, WORKS WITH STUDENTS IN THE ROUND AT THE LIGHTING WORKSHOP AT IALD ENLIGHTEN AMERICAS 2011

By and large, students find IALD Enlighten Americas to be a unique and rewarding experience. One student comments in his evaluation, "Networking was the driving force of this conference for me." Another shares, "It was a great opportunity to get to know the design world up close and personal. It was important to be able to talk about design and not just about the industry."

The IALD and the IALD Education Trust would like to thank the supporters of LightPlay:

 

Auerbach Glasow French

CM Kling and Associates

Fisher Marantz Stone

Horton Lees Brogden Lighting Design

Kaplan Gehring McCarroll Architectural Lighting

Rosemarie Allaire Lighting Design

 

 

INTRODUCING THE NEWEST FELLOWS INDUCTED INTO THE IALD COLLEGE OF FELLOWS

 

The IALD is pleased to welcome two new members to the IALD College of Fellows. The IALD Fellow designation is awarded to members of the IALD for valuable contribution to the art and science of lighting design, and for their continued service to the IALD. Fellows are professional members with a minimum number of ten years experience. The following Fellows were inducted last week during IALD Enlighten Americas 2011 in New Orleans, LA USA.

 

LARRY FRENCH, FIALD

Auerbach Glasow French

San Francisco, CA USA

 

Larry French is a principal with Auerbach Glasow French, a leading U.S. architectural lighting design firm. His many architectural lighting design assignments include large public space interiors, theaters, museums, airports, exhibit and retail spaces, residences and restaurants.

 

Prior to joining Auerbach Glasow French in 1988, Larry gathered comprehensive experience as a theatrical lighting designer. Accumulated over a 15-year period, his design work included affiliations with many of the premier theatrical companies in the United States and abroad.

 

LARRY FRENCH, FIALD, RECEIVES HIS FELLOWS PLAQUE FROM KATHY ABERNATHY,  IALD PRESIDENT.

Larry French joined the IALD as a professional member in 1994. Initially elected to the Membership Committee in 1995, Larry continued his service on the committee for over a decade - with his last five years of service as Membership Committee Chair, a position that also serves on the IALD Board of Directors.

 

Larry has been a frequent guest speaker at industry conferences and seminars, and has received numerous lighting design awards, including top honors from the IESNA International Illumination Design Awards and the IALD awards program. He also holds a Lighting Certification from the NCQLP.

 

PAMELA HULL WILSON, FIALD

PHW Lighting Design

Dallas, TX USA

 

Educated in Texas, Pamela Hull Wilson's initial training in lighting took place in New York with Jules Horton Lighting Design.

 

In 1984, Pamela Hull Wilson established PHW Lighting Design as an independently owned business with a specific focus on major commercial facilities. Her body of work includes a variety of projects, including corporate offices, headquarters, convention centers, healthcare facilities, recreation centers, schools and places of worship.

 

PAMELA HULL WILSON, FIALD, RECEIVES HER FELLOWS PLAQUE FROM KATHY ABERNATHY, IALD PRESIDENT

PHW Lighting Design's exemplary lighting design solutions have garnered two Awards of Excellence from the IALD, two awards of honor from the Illuminating Engineering Society, and the Edison Award of Excellence from GE.

 

Pamela has been a member of the IALD since 1978, and has served on its Board of Directors and Membership Committee, and as Regional Coordinator for the Dallas-Fort Worth Chapter.

 

THANK YOU TO ENLIGHTEN AMERICAS 2011 SPONSORS
The IALD gratefully acknowledges the generous support of the following sponsors :

GOLD SPONSORS
B-K Lighting + Teka Illumination
Philips Day-Brite

SILVER SPONSORS
Focal Point LLC
Osram Sylvania
Xicato

BRONZE SPONSORS
Beta LED
Lighting Services Inc
MechoSystems Inc
Traxon Technologies
Zumtobel Lighting

EVENING EVENT SPONSORS
Thursday Evening President's Opening Reception
Cooper Lighting

Friday Evening Reception
Acuity Brands

Saturday Evening Closing Reception
Philips Lightolier

EVENT SPONSORS
Emerging Lighting Designer Reception
Lighting Industry Resource Council

Lightplay @ Enlighten Americas 2011
Auerbach Glasow French
CM Kling and Associates
Fisher Marantz Stone
Horton Lees Brogden Lighting Design
Kaplan Gehring McCarroll Architectural Lighting
Rosemarie Allaire Lighting Design

Friday Morning Breakfast Buffet
Kurt Versen Company

Friday Morning Networking Break
Finelite

Friday Afternoon Networking Break
Lumenpulse Lighting Inc

Saturday Morning Breakfast Buffet
Bartco Lighting Inc

Saturday Morning Networking Break
MechoSystems Inc

SEMINAR SPONSORS
Light's Role in Nocturnal Urban Spaces : A Collaboration Explores Its Potential
iGuzzini North America

ATTENDEE EXPERIENCE SPONSORS
Enlighten Americas Flashdrive
Specialty Lighting Industries

Enlighten Americas Learning Journal
ETC

Enlighten Americas Tote Bags
Lutron Electronics

Enlighten Americas Lanyards
Erco Lighting Inc

Enlighten Americas Hotel Keycards
Vode Lighting

Friday Evening Room Drop
iO Lighting

Enlighten Americas Pens
Philips LumiLEDs

Enlighten Americas Water Bottle
Traxon Technologies